Creating a great web site takes a little thought, this guideline will walk you through the steps of preparing information for your web site designer.

1. What is the purpose of your web site?  Information, sales, community site?
2. Who is your target audience?
3. Put yourself in the mind of your audience what type of content would you be looking for when visiting your site? Make a list of that content.
4. Develop a list of key words and phrases that accurately describe your business, product/service. These will be used for search terms for your web site.
5. Besides general information what type of content will you offer on your web site that will keep it fresh and entice visitors to come back to your site?  Examples here could include: blog, newsletters, updated products/services, contests, forum on a topic you can offer expertise in, etc.
6. Gather your contact information.  Also list the hours that the office is open for phone calls if you list a phone number as a contact.
7. Do you have a logo?  If not, prepare information about your company and how you would like it reflected in a logo.
8. Do you have a budget?  If so share it with the designer up front so they can tailor a web site and package to fit within your budget.

That should get you started on your way to a new web site.

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